About Us

At Loveknots, we craft premium, handmade hair accessories that blend elegance with accessibility. Designed for every girl and woman, our pieces celebrate Indian craftsmanship, sustainability, and timeless style.

Made by women, for women—each accessory is a reflection of love, strength, and individuality. From everyday charm to bridal opulence, Loveknots is your crown, beautifully made and proudly Indian.

Our Founder Story

Loveknots was born from a simple but deeply personal realisation: the most beautiful things are made with intention.

Growing up surrounded by the rich textile traditions of India, our founder was captivated by the way a single handcrafted piece could transform how a woman carries herself — the quiet confidence of a well-placed hair vine, the joy of a bow that feels like it was made just for you. Yet she found that truly premium, handcrafted hair accessories — ones that honoured Indian artisanship without compromising on elegance — were nearly impossible to find.

So she made them herself.

What began as a labour of love in a small workspace, with carefully sourced materials and hands that learned every knot and weave, grew into Loveknots — a brand built on the belief that every woman deserves to feel adorned, celebrated, and seen.

Made by Women, for Women

Every piece in our collection is handcrafted by a team of skilled women artisans who bring decades of traditional craft knowledge to each creation. We believe in fair, meaningful work — and in the power of women supporting women, from the hands that make to the heads that wear.

Our process is intentional and unhurried. We choose materials for their quality and longevity. We design for real moments — bridal mornings, festive evenings, everyday elegance. And we pour genuine care into every knot, every stitch, every finish.

Proudly Indian. Timelessly Beautiful.

Loveknots is more than a hair accessories brand. It is a celebration of Indian craftsmanship, feminine strength, and the quiet luxury of something made with love. Whether you are adorning yourself for your wedding day or simply stepping out into the world, we want you to feel like the most beautiful version of yourself — crowned, always.

With love,
The Loveknots Family

"We are not just making accessories - we're weaving stories of strength, style and sisterhood."

Experience the magic of handcrafted beauty at LK workshop

🌸 Meet the Founder

Hello, I’m Srishti.

A mother of two girls, an MBA in core finance from LBS, a NET-qualified associate professor, and former EY professional, my journey began in boardrooms but found its soul in bows.

There was a restless creative side in me — that found its purpose while making cute bows for my daughters. What began as a simple act of a mother's love soon turned into LOVEKNOTS ; that now aspires to crown every women with confidence.

Loveknots is my way of blending accessible luxury and traditional Indian artistry, while supporting local women artisans and building a brand that makes every woman feel seen, celebrated, and confident.

I believe in empowering women through community — not competition. By joining with us, you support my incredible women-only team who bring each piece to life, stitch by stitch. This isn't just a brand. Its a promise to you, your daughters & your inner child — that you deserve to feel special, every single day. And that your hair, your natural crown — deserves the best.

With love,

Srishti Jain Bansal

Founder & Creative Head, Loveknots

Our Core Values

Mindful design

Everything we do starts with why

Handmade with love

Empowering local hands through craft & tradition

Women-led team

Created by women, for women - always!

Proudly Made in India

Celebrating Indian art, culture & community

Accessible luxury

Handmade luxury which is honestly priced

Sustainablity at heart

Kind to people, kind to planet